Choctaw Travel Plazas Launch Choctaw Signature Line
Exclusive line to include over 70 productsPublished July 15, 2025
DURANT, Okla. – Choctaw Travel Plazas are launching Choctaw Signature, their premium private label line of in-store items.
Choctaw Signature will feature over 70 products, including returning items like trail mix, as well as a range of new items, such as jams, salsas and barbecue sauces. Choctaw Signature will also feature baked goods, with fry bread and pancake mixes year-round, and seasonal items like pumpkin spice bread.
A majority of Choctaw Signature’s line can already be found in Choctaw Travel Plazas, but the new baked goods will be in stores in August.
“We’re excited to launch our rebranded line of exclusive in-store items with so many delicious grab-and-go options for busy travelers,” said Marshall Wright, senior director of commerce marketing – retail. “Our aim is to curate a line where there’s truly something everyone will enjoy.”